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Business Development Representative

companySinclair Broadcast Group
locationDenver, CO, USA
PublishedPublished: 5/23/2024
Full Time

Job Description

As a Business Development Representative (BDR) at Compulse, you will play a crucial role in driving business growth by identifying and engaging with local media companies and advertising agencies. Your primary responsibility will be to build and nurture relationships with these key stakeholders who are interested in leveraging digital marketing services such as CTV, programmatic display/audio/video, and other solutions offered by Compulse. You will be responsible for generating new business opportunities, setting meetings, and ultimately contributing to the expansion of Compulse's client base.

About Compulse:

Compulse is a leading digital marketing managed services provider and advertising technology solution for advertising agencies and local media companies. We specialize in helping agencies of all sizes maximize their ability to provide digital and traditional advertising solutions to their clients. Compulse is an omni-channel service provider and can enable our partners to improve their capabilities and product suite ranging from, but aren't limited to: CTV (Connected TV) advertising to programmatic display/audio/video solutions, as well as bottom-of-the-funnel solutions like PPC, Paid Social, email, etc. With a focus on cutting-edge technology and unparalleled customer service, Compulse is dedicated to delivering results-driven solutions to our clients.

Responsibilities:

  • Prospecting and Lead Generation:
    • Identify and research potential media companies and advertising agencies in the local market.
    • Utilize various channels including cold calling, email outreach, social media, and networking events to generate leads.
    • Qualify leads based on their needs, interests, and fit with Compulse's services.
  • Building Relationships:
    • Initiate contact with key decision-makers at target companies and agencies.
    • Build rapport and establish trust through effective communication and relationship-building efforts.
    • Understand the unique challenges and objectives of each prospect and position Compulse's services as solutions to their needs.
  • Setting Meetings:
    • Schedule and coordinate meetings, presentations, and demos with qualified prospects.
    • Clearly articulate Compulse's value proposition and offerings during meetings to drive interest and engagement.
  • Pipeline Management:
    • Maintain accurate and up-to-date records of all prospect interactions and sales activities in the CRM system.
    • Track and manage the sales pipeline to ensure timely follow-up and progression of opportunities.
  • Collaboration and Communication:
    • Work closely with the sales and marketing teams to align efforts and optimize lead generation strategies.
    • Provide regular updates on prospecting activities, pipeline status, and market feedback to the sales leadership team.

  • Qualifications:

    • Bachelor's degree in Business Administration, Marketing, or a related field (preferred).
    • Proven experience in business development, sales, or account management, particularly within the digital marketing or advertising industry.
    • Demonstrated success in prospecting, lead generation, and setting meetings with key decision-makers.
    • Strong communication and interpersonal skills, with the ability to effectively engage and build relationships with diverse stakeholders.
    • Knowledge of digital marketing trends and technologies, including CTV, programmatic display/audio/video, and other digital advertising solutions.
    • Goal-oriented mindset with a track record of meeting or exceeding sales targets.
    • Self-motivated, proactive, and able to thrive in a fast-paced, dynamic environment.

    Why Join Compulse:

    At Compulse, you'll have the opportunity to be part of a dynamic team that is at the forefront of digital marketing innovation. You'll work in a collaborative and supportive environment where your contributions are valued and rewarded. With a comprehensive training program, ongoing professional development opportunities, and competitive compensation package, Compulse offers a fulfilling career path for driven individuals who are passionate about making an impact in the digital advertising industry.

    If you're ready to take your career to the next level and help drive the success of Compulse, we want to hear from you! Apply now to join our team as a Business Development Representative and be part of our journey towards shaping the future of digital marketing.

    Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!

    About Us

    Make your mark in Media with Sinclair Broadcast Group, a diversified media company dedicated to connecting people with content everywhere! We have consistently led the broadcast industry since our inception, and now Sinclair owns the largest regional sports network business and one of the largest television broadcast portfolios in the country. In addition, we have affiliations with all of the major broadcast networks, own Tennis Channel, and several multicast networks including TBD and Comet. Our content is distributed over-the-air, on multi-video providers, and through our industry-leading digital media platforms. We're at the forefront of NextGen technology, enabling innovative new ways to engage with broadcast content like never before. We also recently launched a free TV streaming service called STIRR. Our success is the direct result of our extraordinary employees and management team who believe in our vision and are dedicated to ensuring a great future for our employees. We are advancing the world of Media and want YOU to join our winning team!

    About the Team

    The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let's talk.

    The base salary compensation range for this role is $50,000 to $60,000. Final compensation for this role will be determined by various factors such as a candidates' relevant work experience, skills, certifications, and geographic location. Full time positions are eligible for benefits that include participation in a retirement plan, life and disability insurance, health, dental and vision plans, flexible spending accounts, sick leave, vacation time, personal time, parental leave and employee stock purchase plan.

    #Compulse

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